A: Just reach out! Fill out my contact form or schedule a discovery call, and we'll talk through your goals and challenges. I'll ask questions, you'll tell me what's going on, and we'll figure out if we're a good fit. If we are, I'll send over a custom proposal outlining how we'd work together. If not, no hard feelings—I might even point you toward someone who's a better fit.
A: I work with a wide variety of clients—from solopreneurs launching their first business to established companies with full marketing teams looking for specialized support. Whether you need someone to handle everything from scratch, want an audit of your current strategy, or need an extra set of hands to execute specific initiatives, I can help. My clients span all industries and stages of business.
A: I work with clients both locally in Charlotte and remotely across the country. All of my services can be delivered virtually, though I'm happy to meet local clients in person when it makes sense.
A: That's totally normal! During our discovery call, we'll discuss your current challenges and goals. I'll recommend the services that make the most sense for where you are and where you want to go.
A: It depends on the service and your starting point. For social media management, many clients see increased engagement and reach within the first 30-60 days. Email marketing campaigns can show open rate and conversion improvements within the first few sends, while paid ads can generate leads quickly once optimized. Dashboard reporting can often provide immediate clarity and actionable insights you can act on right away. For fractional marketing strategy engagements, we're typically looking at 60-90 days to see meaningful momentum as we align your team, implement systems, and optimize processes. I'll set realistic expectations during our initial conversation based on your specific goals and situation.
A: I work across all major social platforms including Instagram, TikTok, LinkedIn, Facebook, and Reddit—tailoring strategy to where your audience actually is. On the backend, I'm experienced with CRMs like HubSpot, Asana, Monday, and Airtable, and I use Google Analytics and Looker Studio for reporting and insights. I'm also comfortable integrating AI tools to work smarter and more efficiently. Bottom line: I adapt to the tools and platforms that make sense for your business, not the other way around.
A: Absolutely! I believe in collaborative partnerships. You'll have approval over content calendars, and we'll establish a review process that works for your schedule. Your brand voice and vision always guide the work.
A: As much or as little as you want—within reason! Some clients prefer a "here's the login, work your magic" approach, while others like to be more collaborative. What matters most is that you trust my expertise and can give clear feedback without needing to approve every comma. I work best with clients who hire me to do the thing, then let me do the thing. We'll find a communication rhythm during onboarding that keeps you informed without living in your inbox.
A: Investment varies based on your specific needs, scope of work, and deliverables. After our discovery call, I'll provide a detailed proposal with transparent pricing (retainer, one-time fee, month-to-month) so you know exactly what to expect. My goal is to create a package that delivers real value for your business.